We've been watching the trend of preferred smartphone displays shift from LCD to AMOLED over the last year or two. Samsung is the company who showed their dedication to the technology even when it was more expensive than an LCD panel. Some people have been put off due to burn in issues when the technology wasn't mature, but this issue has improved lately and most don't have problems with it anymore. This isn't to say that burn ins aren't still happening because they are, but we're just seeing less reports about it with typical smartphone use. The biggest change in AMOLED panel adoption rates though, happened when prices were dropped so they could compete with LCD panels. No matter how much better a piece of technology is, most companies will not look into using it if the price is too high.
So as AMOLED panels are becoming more affordable, we're starting to see more companies use in them in their products. A new report says shipments of flexible AMOLED panels are expected to hit 150 million next year in 2017. In a market where smartphone shipments exceed 1.4 billion, 150 million doesn't sound like a lot. However, this will be an important milestone for the technology as this estimate is actually three times the number we saw shipped this year.
Samsung has dominated the flexible AMOLED panel shipments for years, but there are other companies like EverDisplay Optronics and Visionox who are able to manufacture a small number of these types of panels. This is actually an interesting point for the technology as we're seeing the demand for these panels outweigh the rate in which they can be produced.
So, do you prefer a smartphone that has an AMOLED panel, or do you still opt for devices that are using the matured LCD panels?
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